AmpLab

The Wisdom of the Crowd(funder)

How about a vision of the world where crowdfunding matches entrepreneurs with “shareholders”, where traditional financial gatekeepers are removed and everyone has new access to capital?

This is the world of crowdfunding where people support fledgling companies with their hard-earned money. Is this a new idea that gives people the chance to take control of their future? Or is it a retelling of an old story where the hero is the marketplace and society always plays a supporting role?

On this episode of Demystify Innovation we speak to Daniel Daboczy of FundedByMe – Sweden’s first crowdfunding platform – about their journey to utilise the wisdom of the crowd. The question is, how wise is the crowd?

Daniel talks about challenging established attitudes toward investing and how crowdfunding can influence peoples perspectives.

In a world where entrepreneurs are the new rockstars, we wonder what makes something worth supporting? Who deserves to be funded and who doesn’t? How do you encourage funding for the less shiny and cute ideas?

Is crowdfunding a new idea that gives people the chance to take control of their future? Or is it a retelling of an old story where the hero is the marketplace and society always plays a supporting role?

FundedByMe

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