Generating an immediate impact on your business means working together with Amplify to create breakthrough results on a strategic, tactical and operational level, using a proactive and systematic approach to innovation.
Transform trends and observations about customers, markets, technologies, orthodox ways of working, and more, into profound and unique knowledge to unlock new opportunities – uncover your proprietary insights.
Uncovering proprietary insight with Amplify is an explorative journey that involves both learning new things that drive you forward and unlearning the things that hold you back.
Create anything from smart solutions to breakthrough offerings, that really stand a chance of success, using a proactive and systematic end-to-end innovation process.
Building innovative offerings with Amplify is a journey from having the intention to create something new and valuable to realising real value creation on the market.
Set up for success by establishing a well-balanced portfolio of innovation projects that mirror your future business and its unique potential on the market.
Creating an innovation portfolio with Amplify involves initiating a set of projects to co-create multiple innovative offerings.
Develop future scenarios and populate them with visionary concepts reflecting your potential business and its offerings 10, 20, 30 years ahead in time.
Establishing visionary concepts with Amplify is an analytical and provocative journey into the future with many exciting destinations along the way.
“Amplify your Immediate Impact – Breakthrough results for today and tomorrow.“
Using an action-orientated approach together we create innovation that drives you into the future.
Sometimes generating consumer insights and challenging business assumptions lead to a bigger market share.
The market for pre-packaged bread was shrinking with competitive products entering the market and consumer tastes changing. Pågen was losing market share and needed to rethink their range of offerings.
The challenge for Amplify and Pågen was to generate consumer insights, challenge business assumptions and create a compelling new offering. Together we created a number of insights into consumer lives that informed Pågen’s strategy over and above just baking brilliant bread.
Even in the hectic modern family life, parents need to provide quick tasty and healthy support, even if it comes in the shape of a bread roll. The result of the innovation process was “Äntligen Subs”, which became the fourth largest bread in Sweden – in all categories, carried a premium price of 100% compared to competitors and was nominated to ”Årets Dagligvara”.
“In the short time between school and soccer practice I needed to give my kids something tasty and healthy – then I could relax “